TechRoad Hire offers an effective mobile advertising solution to complement your existing marketing and advertising activities.

Our clients have included:

• Major Melbourne CBD Hotels
• Car Yards
• Shopping Complexes
• Entertainment Venues such as Hotels and Pubs
• Retailers
• Property Developers (e.g. Land Releases)
• The Perfect Proposal

Thank You to Laura Canova from The Perfect Proposal
and Dana & Sam the happy couple.

Hire of a VMS for advertising can improve your business turnover. A sign can be programmed to display more than one message at a time, or to change the message during the promotion.

Signs can be positioned in shopping centre car parks or medium strips where permitted by councils. The correct positing of the sign is important for the full impact of the message to oncoming traffic.

Buying is either pre-decided before leaving home thus the message attracts customers to your business or buying is on impulse and the message triggers the potential customer to stop at your business.

Message boards can be used to alert customers of specific specials, sales, discount items, entertainment offered, car yard sales, land sales, promote an opening of a business or a changed business image.

Variable message signs range in size from 1.8 x 0.9 metres to 3.5 x 2.4 metres therefore there is a sign for any location.

Our service operates 24/7 and staff are available to change messages instantaneously, or move signs for any reasons day or night.

MESSAGE PLANNING

Messages should be designed taking into account the following factors:

1. Each phase should convey a single thought.

2. If the message can be displayed in one phase,

3. The message should be as brief as possible.

4. When a message is longer than two phases, additional screens should be used.

5. When abbreviations are used, they should be easily understood.

Historically variable message boards were used for road-works, so motorists instinctively look at them, and so they have become an extremely effective advertising tool. We are the only company to offer dual colour boards, which can be switched between red and yellow LED's to give the appearance of a new message when you desire it
	Very few customers hire the sign only once, as they see the dramatic increase in sales. Feedback has suggested that in most cases, the use of a VMS has at least doubled the expected sales. High impact, bright and clear communication, ensures traffic driving past can read your message from more than 400 metres away, guaranteeing to target your audience.
TechRoad Hire has taken the hassle and work out of the hiring process. We are more than happy to help tailor your message to suit your purpose. We deliver and set-up where you request it and do not use subcontract transport companies. Therefore, our own drivers ensure that the board is in the best possible location, and in clear view of motorists.